ARTICLE

YUENたる所以 誰も深堀しないエアバッグの世界②

The reason why we are YUEN: The world of airbag...

Watching her daughter being lovingly raised by her grandparents, the author reconsidered the value of "knowing enough." She equates "cheap chic" with her desire to convey a new kind of...

The reason why we are YUEN: The world of airbag...

Watching her daughter being lovingly raised by her grandparents, the author reconsidered the value of "knowing enough." She equates "cheap chic" with her desire to convey a new kind of...

yuers|"SOON” 8月12日販売開始

yuers|"SOON" On sale from August 12th

"SOON" is a next-generation slip-on shoe that incorporates a unique structure that prevents slippage while walking. It is a shoe that focuses on comfort and functionality, including the placement of...

yuers|"SOON" On sale from August 12th

"SOON" is a next-generation slip-on shoe that incorporates a unique structure that prevents slippage while walking. It is a shoe that focuses on comfort and functionality, including the placement of...

アップサイクル製品

Searching for my own "just right" | Daily life ...

It's surprisingly difficult to find a bag that is truly easy to use and makes you feel good in your everyday life. A quick trip to the convenience store after...

Searching for my own "just right" | Daily life ...

It's surprisingly difficult to find a bag that is truly easy to use and makes you feel good in your everyday life. A quick trip to the convenience store after...

フェス 靴

Shoes are key when going to a festival. How to ...

One of the attractions of outdoor festivals and music events is not just the music, but the entire space. The time spent immersed in music under the open sky is...

Shoes are key when going to a festival. How to ...

One of the attractions of outdoor festivals and music events is not just the music, but the entire space. The time spent immersed in music under the open sky is...

YUEN STOREのサステナブルブランド紹介

Introducing YUEN STORE's sustainable brands

YUEN STORE proposes sustainable living options. Through their original brands "rerer" and "PROJECT1000", they create products that are close to everyday life while also focusing on the environment and society....

Introducing YUEN STORE's sustainable brands

YUEN STORE proposes sustainable living options. Through their original brands "rerer" and "PROJECT1000", they create products that are close to everyday life while also focusing on the environment and society....

YUENたる所以 誰も深堀しないエアバッグの世界①

The reason why we are YUEN: The world of airbag...

YUEN staff member Hasegawa writes about the SDGs and the efforts of the upcycling brand "rerer," inspired by a conversation with his daughter. Airbags, classified as "specified recyclable items" under...

The reason why we are YUEN: The world of airbag...

YUEN staff member Hasegawa writes about the SDGs and the efforts of the upcycling brand "rerer," inspired by a conversation with his daughter. Airbags, classified as "specified recyclable items" under...