ARTICLE

経年変化と言う浪漫 rererが手掛ける新シリーズ、セイルクロスが秘める「被らない」個性

The romance of aging: rerer's new series, Sailc...

Like denim and leather, the material changes its appearance over time, "aging." YUEN's new rerer sailcloth series is a one-of-a-kind upcycled item made from recycled sails from yachts. The material...

The romance of aging: rerer's new series, Sailc...

Like denim and leather, the material changes its appearance over time, "aging." YUEN's new rerer sailcloth series is a one-of-a-kind upcycled item made from recycled sails from yachts. The material...

人と被らないスニーカーの要素とは?数字でひも解くスニーカー事情

What makes a sneaker unique? The sneaker landsc...

I feel a little frustrated every time I see the same sneakers on the street. In an age where "masterpieces" are consumed in an instant through the spread of social...

What makes a sneaker unique? The sneaker landsc...

I feel a little frustrated every time I see the same sneakers on the street. In an age where "masterpieces" are consumed in an instant through the spread of social...

yuers スニーカーの第三勢力を目指す真摯なファクトリーブランド 後篇

Yuers: A sincere factory brand aiming to become...

Following on from last time, we bring you the second part of our interview with Tadatsugu, CEO of EST Co., Ltd., which leads yuers. How does a brand that began...

Yuers: A sincere factory brand aiming to become...

Following on from last time, we bring you the second part of our interview with Tadatsugu, CEO of EST Co., Ltd., which leads yuers. How does a brand that began...

yuers スニーカーの第三勢力を目指す真摯なファクトリーブランド 前篇

Yuers: A sincere factory brand aiming to become...

Hasegawa, a support staff member at YUEN with a background in the apparel industry, conducted an interview delving into the development background of the sneaker brand "Yuers," whose interest in...

Yuers: A sincere factory brand aiming to become...

Hasegawa, a support staff member at YUEN with a background in the apparel industry, conducted an interview delving into the development background of the sneaker brand "Yuers," whose interest in...

インドのパワーをもらえるアップサイクルブランドPROJECT1000②

Project 1000: Upcycled Brands that Give You the...

Knitting is experiencing a resurgence among Generation Z. It's not just the influence of K-Pop idols, but also the fact that it's popular among many young people due to values...

Project 1000: Upcycled Brands that Give You the...

Knitting is experiencing a resurgence among Generation Z. It's not just the influence of K-Pop idols, but also the fact that it's popular among many young people due to values...

YUENたる所以 インドのパワーをもらえるアップサイクルブランド「PROJECT1000」①

The reason why we are YUEN: The upcycle brand "...

India is the home of curry, which could be said to be Japan's national dish. However, the reality is that India has a large young workforce but many people are...

The reason why we are YUEN: The upcycle brand "...

India is the home of curry, which could be said to be Japan's national dish. However, the reality is that India has a large young workforce but many people are...